New Braunfels is one of the most distinctive cities between San Antonio and Austin. The Comal and Guadalupe rivers shape its outdoor life, while German heritage, a lively historic district and steady economic growth give the community an identity that reaches well beyond its reputation as a weekend destination.
New Braunfels at a glance
- Location: Comal and Guadalupe counties along Interstate 35
- Character: historic Hill Country city with river recreation and rapid residential growth
- Schools: New Braunfels ISD and Comal ISD
- Good fit for: residents who want an active community with regional access, history and outdoor life
History and local character
German settlers led by Prince Carl of Solms-Braunfels founded New Braunfels in 1845. The city still celebrates that heritage through architecture, food, music and annual traditions such as Wurstfest. Gruene Historic District, now within the city, adds another memorable setting with historic buildings, local shops, live music and the landmark Gruene Hall.
Rivers, parks and things to do
The spring-fed Comal River and the Guadalupe River are central to recreation in New Braunfels, drawing residents and visitors for tubing, paddling and time near the water. Landa Park offers shaded picnic areas, trails, playgrounds, aquatic facilities and the miniature train. Fischer Park adds greenway trails, fishing ponds, play areas and a splash pad. Schlitterbahn, local theaters, museums, music venues and community festivals broaden the city’s year-round appeal.
Homes and neighborhoods
Housing choices range from established neighborhoods near downtown and the rivers to master-planned communities, apartments, townhomes and properties on the city’s more rural edges. New Braunfels offers an exceptionally broad housing mix, including historic homes, established neighborhoods, new communities, country properties and residences near the Comal and Guadalupe rivers.
Schools, healthcare and getting around
New Braunfels ISD and Comal ISD both serve addresses within the broader New Braunfels area. Together, the two districts provide public-school options across the city and surrounding New Braunfels area. See our education guide for regional context. The city has local hospitals, clinics and specialty care, while Interstate 35 connects commuters with San Antonio, San Marcos and the Austin corridor.
Nearby communities
Nearby communities include Garden Ridge, Schertz, Seguin and San Antonio. Explore the full Cities & Communities guide to compare more places across the metro area.
Why people choose New Braunfels
People choose New Braunfels for its rare combination of river recreation, German-Texas heritage and an energetic year-round community. The Comal and Guadalupe rivers, historic districts, local healthcare, schools, shopping, dining and entertainment create a city with plenty to enjoy close to home, while Interstate 35 provides direct connections to San Antonio and the Austin corridor.
Population and demographics
- Estimated population: 104,643
- Median age: 37.1 years
- Households: 40,991
- Average household size: 2.5 people
Income and housing snapshot
- Median household income: $86,021
- Per capita income: $44,596
- Median value of owner-occupied homes: $339,400
- Median gross rent: $1,654 per month
- Owner-occupied housing rate: 65%
Source: U.S. Census Bureau, 2020–2024 American Community Survey five-year estimates.
